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How to engage my audience

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  • #3939
    Michael Storm
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    • Webdesigner
    • INSTANCE
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    I have a presentation upcoming and want to use storytelling to engage my audience – but in that audience, there are people with a very different level of ingoing understanding of the topic (see attachment for the topics that are in scope of the presentation and the topics that are actually just context) – how can I cater to both groups?

    #3940
    h.neergaard
    Keymaster
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    Hi Michael, what about splitting the session and offering a pre-briefing to the part of your audience that lacks context?

    #3941
    Michael Storm
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    Hi Helle, thanks – I have tried that but since people are super busy, nobody thought they needed the pre-briefing, so nobody showed up and I still had the difficult audience in my presentation.

    #3942
    h.neergaard
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    Hi Michael,
    Thank you for this interesting question. In my experience it’s a possible approach to turn a problem into an opportunity for engaging your audience. Start with a short introduction to the context – and if there are any questions from the less-well-informed part of the audience, just turn to the “pros” among your audience and ask them to answer the question at the level of detail they consider to be necessary to understand the rest. Make sure the answers are kept short (you can e.g. use a timer on the screen to stick to 1 minute). By doing this, you keep the “pros” interested and engaged and you can still cover questions about the context.
    What do you think? Makes sense?

    #3943
    Michael Storm
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    Absolutely @Helle – great idea. Will try it out and come back if anything else arises.

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