Most companies struggle to identify the needed success-relevant metrics to keep control of all people management processes – getting this right is a powerful platform to get HR in the driving seat, creating real value by highlighting issues tied to financial results, moving managers into the right direction and deciding on organisational change based on measurable input. Big Data will eventually support that by moving a sophisticated dashboard to the next level.
Companies seem to view systems and BIG data as a problem solver, but there are two major problems:
First, Big Data will maybe give you a better basis for decisions and actions – but the manager still has to act upon it. An example in Performance Management: Big Data might help you in identifying poor and low performers (but honestly: most managers know these already). The crucial thing is acting upon it: Getting rid of poor performers (which lots of organisations struggle with) and improving low performers (also something most organisations are not really good at).
Secondly, the IT systems are still a big hurdle. Nowadays many companies still struggle to get basic data into the systems (or fail to get the basic data into the systems correctly). Without that database it is useless to speculate how Big Data will be able to help us – especially as it takes much more than that before we can do workforce analytics based on Big Data.
Well, should we ignore Big Data? From our perspective the answer is “No”.
We should use the hype to start asking these questions:
For all of these questions the best performing companies have already an answer and our research provides the right input for fast and sustainable solutions.
Good learning points…….
“…..Let us start to walk (focus on the questions (metrics) in HR that have a direct impact on company results ) before participating in a 100m Olympic Run (using Big Data)…. “
“…..If you start your Big Data approach in HR by collecting all the data you can find you may never come to an end. Rather you have to start with the questions you would like to answer…..”
Examples on how Big Data can be used?
Learning & development:
Proactive retention management
Finally one thing which is definitely a big discussion topic for the future is the handling of data privacy rights. So far HR data is not broken down into individual levels in most cases – work councils and unions need to be included in an open discussion regarding which big data to use and how these can be broken down and used on individual levels.